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About The Urban Dhaaga

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TheUrbanDhaaga’s endeavour is to bring to you the rich and diverse heritage of India through its beautifully curated handloom and handmade pieces. Wary of the idea of fast fashion, the aim is to offer timeless and sustainable styles that will see you through the seasons.

Meet The Founder

Priyanka is an MBA graduate from XLRI Jamshedpur, who has been in various managerial positions for the last 12 years. Married to the Olive green, she often has to travel to different remote places in India, which enabled her to connect to the roots of the beautiful craftsmanship which our country has to offer.

Being an ardent lover of handloom and handmade products, she also has a creative streak which drove her to step into the volatile realms of enterpreneurship -something to call  her own ! Treading into the world of textiles and designing with no formal knowledge has indeed been refreshingly blissful, with no set piece boundries or rules to conform to.

When she is not curating tasteful pieces for you – she enjoys socialising, travelling and certainly cannot do without her daily runs!